Tuesday, February 18, 2020

Trade Theories assignment How Trade Shaped the World

Trade Theories How Trade Shaped the World - Assignment Example The policies that government made to protect business came in many forms and in varying degrees. State could use their power to finance new business, permit or disable monopolies, impose tariffs, prohibit a wide range of contraband, control labour, and if necessary blockade competing nation. The Europeans, the Asians and the Arabs all recognized the importance of shipping as a means to promote and protect export, though none took it as such an extreme as the European powers. On export power, the mercantilist policies were based on the notion that if a nation could expand its imports of gold by exporting goods, it would thereby deprive its rival nation of gold needed to protect a nation commerce, gold simply bought more protection. The argument persisted in Europe into 18th century until the convincing argument of Adam Smith and David Ricardo demonstrated the values of specialization and comparative economic advantage. A number of factors led to the decline and end of the great period of mercantilism. By 1860, England had dismantled its mercantilist legal structure and risen to power as the undisputed ruler of both the newly industrialized world and its seas. In the modern age, the mercantilist spirit has re-emerged in the form of numerous non-tariff barriers that the free market nation employ to protect very specific industries. The export/import licensing, quarantines, and trading blocs are now manifesting as mercantile protectionism. In many of the closed and semi closed economies of the world e.g. Cuba and China protection of domestic producers is still very strong (Bernstein, 2012) Free trade principles were broadly appealing in an export-driven colonial economy long before publication of Adams Smiths Wealth of Nation revolutionary patriot who mobilized against British imperial trade regulation. Dismantling colonial monopoly would

Monday, February 3, 2020

Researching reporting dashboard features for marketing automation Research Paper

Researching reporting dashboard features for marketing automation tools - Research Paper Example The dashboard tool offers six views into one’s business data with basis on user type and needs. Marketing executives can also see summary business intelligence dashboard representing data visually through customizable widgets. In addition, analysts are able to do deep dives for data to attain answers to complex problems through their OLAP interface. It makes insight sharing an easy process; moreover, it is accessible by in-house or third party applications. Neolane’s marketing analytics technology is organized around three major steps. These are understanding, execution, and monitoring with marketers gaining insight into needs of the customer, followed by measurement through interactive, graphical, and personalized dashboards (Aquino 1). The marketer can analyze and monitor market performance through these dashboards to ascertain efficiency and optimize on their ROI, as well as aid in quickly and effectively piloting marketing activity. Measurements that marketers can carry out using Neolane’s technology include transaction data, marketing data, key performance indicators, and execution data. Moreover, the users can create contact lists using specific measurements like lists of young men between 25 and 35 years (Aquino 1). Software provider Aprimo’s latest version of their Relationships manager has several new features that include streamlined dashboards and reporting, enhanced user interface, and integration with M arketing Operations in enabling faster turnaround